Wednesday 19 January 2011

Three Exciting Stories in Payment (Jan 19)

Starbucks has launched a mobile payment application for iPhones, iPads and Blackberry's built on its Starbucks Card platform.  The application will enable customers to make their purchases with a barcode that appears on their mobile phone, check their balance and receive Starbucks loyalty points.
http://www.pymnts.com/mobile-payment-debuts-nationally-at-starbucks-20110119005434/

Softbank Mobile has selected France's Gemalto for their NFC trial in Japan.  The trial will leverage Gemalto's UICC SIM card and N-Flex technology.  Users simply receive a replacement SIM card, which enables a conventional mobile phone for NFC through the antenna.  In addition to a prepaid service, Softbank's trial also enables users to perform NFC transactions from two Japanese credit card issuers. 
http://www.paymentssource.com/news/gemalto-joins-mobile-japan-3004716-1.html

MasterCard has entered a marketing partnership with Transport for London (TfL) to distribute PayPass (MasterCard's NFC solution) branded wallets to Oyster Card users.  PayPass is still not available in London, but the marketing push is in anticipation of TfL putting Oyster on an open-loop network, such as Visa or MasterCard.
http://marketingmagazine.co.uk/news/1049764/MasterCard-brands-Oyster-wallets-PayPass-push/

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